Your CV must not be crammed with a lot of heavy vocabulary words and varied font styles, as it makes it look very inconsistent and unprofessional. Use simple words and the right headings so that in a glance, the employer should be able to find the relevant experience that the post requires.
In this world of internet marketing, keywords play an integral role in getting your profile ranked higher. An online CV submitted would be getting the highest views, if one masters the art of perfectly using these keywords. So do make sure to include the necessary keywords in order to create an ideal CV that would land you your desired job.
Since the world is revolving around technology these days, like wise most of the companies have also started using ATS (Applicant Tracking System).This tool helps scan the CV and the one with the maximum number of keyword matches is most likely to be viewed by the employers.
Go for active voice rather than passive. Like if you have led a project, you may use words like administered, developed, formulated, incorporated, pioneered, and initiated. Or maybe you brought in new partners so you can express your experience using words like, negotiated and partnered or perhaps you took part in the research team so go for words like evaluated, forecasted, examined, surveyed, investigated and analysed.
Last but not the least proofread your CV. Careless spelling mistakes and grammatical errors can lend you bad reputation in the eyes of your employer. So be careful!